Christopher Moeller

INFO

This trio of displays all use light as a focal point to draw in shoppers. The first is a glowing geodesic ball that evokes the NYC ball drop that can react to Holiday music. It was quite the engineering challenge to get all the pieces to precisely fit. The second, a vintage-style gas lamppost, to entice customers to interact with the display by filling out holiday meat orders. The third is a hand-painted paper canvas that has been punctured with pinholes and backlit with LEDs to twinkle like a night sky for Coca-Cola Starlight.